Member Crossroads: How the Chamber Golf Outing can help market your business

We have been working very hard on the upcoming Chamber Golf Outing, The Valero Cup.  I took a break yesterday from preparing the outing to meet with a potential new member to talk about the benefits of the Chamber and how we strive to be an extension of your business.  HairWiz & Company is a new salon on Walnut St. owned by Melissa Arledge.  Melissa has over twenty years of experience doing hair and has finally decided to open her own shop.  It is your typical small business with the weight of the world on the owner.  There is no marketing department, no accounting department, or IT department.  We had a conversation about using outside resources to find answers to questions that many small business owners have.  Chris Smalley, a Small Business Consultant, at OSU South Centers can help with most small business concerns such as taxes, business plans, and loans.  And the best part about it, it’s FREE!  We moved on to talk about marketing and how to best get the HairWiz & Company name out to our community.  Now, at the Chamber, we have a lot of sponsorship opportunities available.  Right now isn’t the best time for Melissa to spend a lot of marketing money with just starting her business.  We needed to be creative.  What wouldn’t cost a lot of money, but would get her name out and bring people to her place of business?  THE CHAMBER GOLF OUTING!  How?  No big sponsorship, no team, but how about a donation of a raffle item?  Melissa will be named as a sponsor by donating a gift certificate for a service, and the winner will come to her place of business to redeem the gift certificate.  Not a lot of money out of pocket, only her time.  Reward – a possible new loyal customer that will talk about the great service they received at HairWiz & Company!


Would you like to donate a raffle item for the Chamber Golf Outing, The Valero Cup?  What a great way to highlight your business and get potential new customers!  Call me today if you would like to donate.  740-702-2722  I look forward to hearing from you!

-Bobbi Kellough, Member Relations & Events Manager

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